Google Shopping - Merchant Center

The Google Shopping Merchant Center is a platform that allows retailers to showcase their products online and make them visible in Google Shopping search results. Merchants can manage their inventory in the Merchant Center, upload product information, update prices and create advertising campaigns for their products.

Important:
The setup and configuration of the Google Shopping app is not included in the support. If you need help with the setup, we offer a special setup service for this.

In order to establish a connection between the Google Shopping Merchant Center and the saldiaApp "Google Shopping" so that the products are automatically transmitted, various tasks must be completed.

Important requirements:

• To set up a Google Merchant Center, you first need an existing Google account. If you don't have an account yet, you can find instructions on how to create one here: https://support.google.com/accounts/answer/27441?hl=de#

• In a later step to set up the Google Merchant Center, you will need to confirm your business website. To do this, you will need access to the website code or the saldiaApp "Google Analytics & Google Tag Manager".

1. activate the Google Shopping app

• Open the administration interface: my.saldia.ch
• Select the menu item "saldiaApps" in the navigation.
• Search for the "Google Shopping" app.
• Activate the app by clicking the "Add" button.

2. open an account in the Google Merchant Center

• Open the website: https://www.google.com/retail/solutions/merchant-center/
• Click on the "Register for free" button.
• Sign in with your Google account and answer all the questions required for registration.

3. activate the classic Merchant Center

If you are already using the latest version of the Merchant Center, called "Google Merchant Center Next", it is necessary to switch back to the old version. In the latest version of the Merchant Center, not all functions are available that are necessary for an easy connection with your saldiaShop.

• For additional information, you can use the support article from Google: https://support.google.com/merchants/answer/12568804?hl=de 

4. confirm the website of your business in the Merchant Center

Confirming your business website is a crucial step in setting up your Merchant Center account. There are several methods available to verify your website and you can choose the one that suits you best.

• Select the icon with the cogwheel in the navigation bar.
• Click on the "Company information" link.
• Switch to the "Website" tab.
• Select your preferred confirmation method.
• For more information, use the support article from Google: https://support.google.com/merchants/answer/176793?hl=de 

5. collect all the necessary integration data

To automatically transfer your products from the saldiaShop to the Google Merchant Center, you need the merchant ID and an API key for configuration.

• You can find your Merchant ID in the navigation bar at the top right, right next to your user profile. The merchant ID consists purely of numbers.
• Make a note of the merchant ID.
• Select the graphic with the settings wheel in the navigation bar.
• Select the "Content API" link.
• Open the "Authentication" tab.
• Press the large + sign to generate an API key.
• Accept the terms of use.
• Now wait until the API key has been generated.
• Once the API key has been generated, a file is automatically downloaded.
• Open this file in a text editor to copy the API key.

6. configure the saldiaApp "Google Shopping"

Now you can integrate the collected data into the saldiaApp and make further settings for data transmission.

• Open the administration interface: my.saldia.ch
• Select the menu item "saldiaApps" in the navigation.
• Search for the "Google Shopping" app.
• Select the "Edit." button.
• Fill in the "Merchant ID" field.
• Fill in the "Application Credentials" field with the API key.
• Determine the language of the products to be synchronized.
• Select the property for the brand.
• Select the property for the EAN code.
• Select the property for the manufacturer number.
• Save the changes you have made.